• Log In
  • Become A Subscriber
  • News
  • Features
    • Special Features
    • Moss Special
    • Photography
    • Featured Editorials
    • Racecar Features
    • Roadcar Features
  • Race
    • Racecar Mag.
      • News
      • Features
      • Profile
      • Interview
      • Racecar Gallery
    • Columns
      • First Turn
      • Fast Lines
      • Fabulous Fifties
      • Heroes
      • Legends Speak
      • Stirling Speaks
      • Greatest Racecars
      • Last Lap
    • Profiles
      • Grand Prix History
      • Can-Am Racing
      • Grand Prix Cars
      • Mille Miglia
      • Race Profiles
      • Racecar Profiles
      • Driver Profiles
    • More
      • Art History
      • Fast Exposure
      • Hidden Treasure
      • Hot Laps
      • Time Capsule
      • Market Guide
      • The Golden Age
      • Hard Drive
  • Road
    • Roadcar Mag.
      • News
      • Features
      • Profile
      • Interview
    • Columns
      • From The Editor
      • By Design
      • Driven
      • Flashback
      • Roadcar Gallery
      • Roadcar Video
    • More
      • Roadcar Articles
      • Roadcar Features
      • Roadcar Interviews
      • Roadcar News
      • Roadcar Profiles
  • Brands
    • A to C
      • Alfa Romeo
      • Alpine
      • Auburn
      • Audi
      • Austin
      • Aston Martin
      • Bentley
      • BMW
      • Bugatti
      • Buick
      • Cadillac
      • Chevrolet
      • Chrysler
    • D to L
      • Dodge
      • Duesenberg
      • Ferrari
      • Fiat
      • Ford
      • Hispano Suiza
      • Honda
      • Koenigsegg
      • Jaguar
      • Lagonda
      • Lamborghini
      • Lancia
      • Lexus
      • Lincoln
      • Lola
      • Lotus
    • K to R
      • Maserati
      • Mazda
      • McLaren
      • Mercedes
      • MG
      • Mini
      • Mitsubishi
      • Morgan
      • Nissan
      • Packard
      • Pagani
      • Porsche
      • Renault
      • Rimac
      • Rolls-Royce
    • S to Z
      • SCG
      • Shelby
      • Spyker
      • Subaru
      • Sunbeam
      • Toyota
      • Triumph
      • Vauxhall
      • Volkswagen
      • Volvo
  • Events
  • Cars
    • Iconic Cars
    • SCD Car Profiles
    • VRR Car Profiles
    • Car Profiles
    • Garage & Collection Profiles
    • People Profiles
  • Market
    • Auctions Hub
    • Buyer Guides
    • Cars for Sale
  • For Sale
    • Cars for Sale
    • Dealer Showcase
  • Members
    • Become Member
    • Premium Content
    • Member Help
    • Free Newsletter
Reading
Resurrecting the Past
ShareTweet
Last Lap

Resurrecting the Past

 Mike Lawrence

Most people when launching a new product normally try to come up with a new name to reflect innovation.  Then it comes to cars, however, there is a trend to resurrect a name from the past so we have had Allard, Connaught, Osca, Lea-Francis, Jensen, Invicta, Spyker, Ermini and that is just scratching the surface.  It does not matter that the original went bust, sometimes several times and that is also the likely fate of the revival, people will revive defunct names.   Sometimes, not always, the new project has bought the rights to the old name because old companies do not always die but can exist in a limbo.  Mike Cooper, son of John, bought the family firm, Cooper Cars, for a hundred pounds.  He obtained just the name and the original logo, no plans or hardware, though there has been a huge sentimental bonus.

 Charlie Magee
The 2019 Hispano Suiza Carmen.

The 2019 Geneva Motor Show saw the debut of the Hispano Suiza Carman, an electric vehicle with 1,050 bhp and retro styling which divided opinion.  There exists, however, another Hispano Suiza also boasting more than 1,000 bhp, this time from a turbo-charged Audi engine, and also with a US$1.5 million price ticket and styling which has not received unanimous approval.  The Austrian behind this venture claims to have bought the original firm and there are famous names in abeyance – I know someone, Peter Schomer, who has bought several, including Coventry Climax.

No Subscription? You’re missing out

Get immediate ad-free access to all our premium content.

Get Started

Already a Member? Sign in to your account here.

Tags
Brand (Hispano-Suiza)Featured (Last Lap)Featured (Racecar Feature)People (Mike Lawrence)Place (Coventry)

Get Our Free Weekly Newsletter

We bring you all the latest from the world of vintage and classic cars each week. News, auctions, events, vintage racing and more.

Mike Lawrence
Casey M. Annis is the Founder and Editor of Vintage Road & Racecar magazine, as well as Editor of Alfa Owner, The Oily Rag and BMW Ultimate Classic magazines. He founded Parabolica Publishing in 1997 after a career in neurobiology. Along with his passion for automobiles, Casey is a long distance open-ocean paddleboard racer who’s competed over 10 times in the 32-mile Catalina to Manhattan Beach race and the 32-mile Molokai to Oahu race. Casey still contributes and writes about the world of vintage road and racecars and edits and curates the content for this website.
Related
25C0091_009 Mercedes-Benz AG - Mercedes-Benz Classic Communications

Le Mans Winner Jochen Mass Passes: Age 78

From Stockholm to Salisbury: “Swede Speed” takes over Lime Rock Park

Auda + Auda Photography

2025 La Jolla Concours d’Elegance: Mercedes on Top!

Audi R8 LMS

Goodwood Members’ Meeting 2025

IROC to wow fans at Rolex Monterey Motorsports Reunion

Glen Smale

Museo Storico Alfa Romeo – Alfa Romeo Museum

  • Free Newsletter
  • Contact Us
  • Paid Subscription
  • Terms of Use
  • Privacy Policy
  • News
  • Cars For Sale
  • Special Feature
  • The Cars
  • Contact Us
  • Terms of Use
  • Privacy Policy
  • Subscribe
  • About Us
  • Advertising
  • Meet the Team
Copyright © 2025 A07 Online Media
  • News
  • Features
    • Special Features
    • Moss Special
    • Photography
    • Featured Editorials
    • Racecar Features
    • Roadcar Features
  • Race
    • Racecar Mag.
      • News
      • Features
      • Profile
      • Interview
      • Racecar Gallery
    • Columns
      • First Turn
      • Fast Lines
      • Fabulous Fifties
      • Heroes
      • Legends Speak
      • Stirling Speaks
      • Greatest Racecars
      • Last Lap
    • Profiles
      • Grand Prix History
      • Can-Am Racing
      • Grand Prix Cars
      • Mille Miglia
      • Race Profiles
      • Racecar Profiles
      • Driver Profiles
    • More
      • Art History
      • Fast Exposure
      • Hidden Treasure
      • Hot Laps
      • Time Capsule
      • Market Guide
      • The Golden Age
      • Hard Drive
  • Road
    • Roadcar Mag.
      • News
      • Features
      • Profile
      • Interview
    • Columns
      • From The Editor
      • By Design
      • Driven
      • Flashback
      • Roadcar Gallery
      • Roadcar Video
    • More
      • Roadcar Articles
      • Roadcar Features
      • Roadcar Interviews
      • Roadcar News
      • Roadcar Profiles
  • Brands
    • A to C
      • Alfa Romeo
      • Alpine
      • Auburn
      • Audi
      • Austin
      • Aston Martin
      • Bentley
      • BMW
      • Bugatti
      • Buick
      • Cadillac
      • Chevrolet
      • Chrysler
    • D to L
      • Dodge
      • Duesenberg
      • Ferrari
      • Fiat
      • Ford
      • Hispano Suiza
      • Honda
      • Koenigsegg
      • Jaguar
      • Lagonda
      • Lamborghini
      • Lancia
      • Lexus
      • Lincoln
      • Lola
      • Lotus
    • K to R
      • Maserati
      • Mazda
      • McLaren
      • Mercedes
      • MG
      • Mini
      • Mitsubishi
      • Morgan
      • Nissan
      • Packard
      • Pagani
      • Porsche
      • Renault
      • Rimac
      • Rolls-Royce
    • S to Z
      • SCG
      • Shelby
      • Spyker
      • Subaru
      • Sunbeam
      • Toyota
      • Triumph
      • Vauxhall
      • Volkswagen
      • Volvo
  • Events
  • Cars
    • Iconic Cars
    • SCD Car Profiles
    • VRR Car Profiles
    • Car Profiles
    • Garage & Collection Profiles
    • People Profiles
  • Market
    • Auctions Hub
    • Buyer Guides
    • Cars for Sale
  • For Sale
    • Cars for Sale
    • Dealer Showcase
  • Members
    • Become Member
    • Premium Content
    • Member Help
    • Free Newsletter
All Access
  • Free Newsletter
Start typing to see results or hit ESC to close
Featured (Racecar Feature) Events All The Market (Auctions & Market) The Market (Auctions) Featured (Vintage Car Racing)
See all results

Get Our Free Weekly Newsletter

We bring you all the latest from the world of vintage and classic cars each week. News, auctions, events, vintage racing and more.