October 10, 2023, marks the 40th anniversary of Audi Sport GmbH, which evolved from quattro GmbH. In early summer, Audi...
From the creation of the first automobile to this very day, the German industry’s commitment to technical perfection gave birth...
The game-changing Audi quattro made its UK debut, in London, in 1980. Here, five former members of the Audi UK Rally Team recall how it changed the world, and we take a look back at the numerous iterations of the quattro rally car. Harald Demuth – Rally driver Two-time German...
My involve-ment with Audi came directly from my work, as a supplier to Audi, with exhaust systems and catalytic converters....
1985 Audi Quattro E2 Simply put, when the Audi Quattro appeared, it immediately had its detractors. The immense power output...
Two heroes and a heroine. What unites them? The Audi Quattro, rallying’s first four-wheel-drive, turbocharged car. Hannu and Stig each won a world drivers title with the German groundbreaker, and Michèle would have done the same if Walter Röhrl hadn’t got in her way. But she still beat 21 top...
Foretelling the future is impossible, yet that is what executives in car companies have to do. When I was a...
In 1980, people laughed when they heard Audi was developing a four-wheel-drive rally car. Hadn’t Ford tried that with their...
I have competed in many good cars during my rallying career. My very first rally car was the Saab 96, where at Karlstad, Sweden, I got a 2nd place in my very first rally, and I was just 18 years old. I stayed with Saab for a number of years...
The rules were: One lap of Lime Rock, driving backwards from a standing start. You could bring any car, use...
It was a very difficult decision at the time to go to Audi, which seems strange now. But then I...