The 1920s and 1930s were not only a pivotal time in world history, they proved to be the crucible from which the Italian Alfa Romeo brand would forge its future.
Engineer Giuseppe Merosi launched A.L.F.A with the 4-cylinder 24 HP, in 1910.
Founded by gifted engineer Giuseppe Merosi, on January 1, 1910, the A.L.F.A. (Anonima Lombarda Fabrica Automobili) marque’s first offerings revolved around Merosi’s somewhat staid 4-cylinder 24-hp power unit. Within a year, Merosi began campaigning his cars in racing events like the Targa Florio, as a way to bring prestige to the fledgling brand and as a way to demonstrate A.L.F.A.’s growing performance prowess.
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