Concept Cars Unveiled at Pebble Beach Concours 2010

Bugatti Veyron Super SportBefore viewing any of the 250-plus classic cars, race machines and motorcycles exhibited at the 60th Pebble Beach Concours d’Elegance, California Governor Arnold Schwarzenegger and Tonight Show host Jay Leno stopped by the event’s concept vehicle and new car display.

The Pebble Beach Concours d’Elegance is becoming a showcase for all the latest offerings from manufacturers. A total of 12 concepts and new cars were unveiled at the 2010 event; eight of these unveilings were world debuts and four were North American debuts.

Thousands of automotive enthusiasts like Gov. Schwarzenegger and Leno witnessed the August 15 Concours, which culminated with a striking white 1933 Delage being named Best of Show. They also observed fresh concepts and models ranging from the latest Lotus to the newest Infiniti.

“Classic cars will always take the headlines at the Pebble Beach Concours d’Elegance,” says Concours Chairman Sandra Button. “But in recent years auto executives have realized that the third week of August attracts a highly-targeted, upscale audience of international automotive enthusiasts to Pebble Beach. Where else can you unveil a new McLaren Supercar or a hybrid Porsche 918 Spyder just a few hundred paces away from a historic 1902 Mercedes Simplex and an elegant 1935 Duesenberg.”

The concept lawn in front of The Lodge at Pebble Beach also hosted the Lexus LFA offered by Pebble Beach Resorts’ longtime brand partner, Lexus; Cadillac’s XTS Platinum Concept; the VSR Concept Sports Rod created by W K Cherry Design; the Maserati GranTurismo Convertible; and the Mercedes-Benz SLS AMG GT3. And in a nod to its heritage, the Ford Motor Company partnered with The Henry Ford museum to bring back the 1962 Mustang I Concept.

Other manufacturers and designers with cars at the 2010 Pebble Beach Concours included Audi, Bertone, Ferrari, Hyundai, MINI, Saab and Spyker.

The 61st Pebble Beach Concours d’Elegance on Sunday, August 21, 2011, will feature Mercedes-Benz and 125 Years of the Automobile, the Stutz Centennial, Edwardian Ghosts, the Ferrari 250 GTO and Italian Motorcycles. Other features – including concepts and new car debuts – will be announced in coming months.

[Source: Pebble Beach Concours; photo credit: copyright © 2010 by Riverview Media Photography, Tia Gemmell. Courtesy of Pebble Beach Concours]