If you believe that when a man puts his name on the building the products emanating from the enterprise embody his soul and spirit, then it’s unlikely you will ever find better proof of the concept than Enzo Ferrari.
His story is, of course, a familiar one. Having joined Alfa Romeo in 1920 to begin racing their cars, by the end of the decade he’d founded his own company, Scuderia Ferrari, to manage the company’s competition and development programs. When the Great Depression forced Alfa to quit racing, Scuderia Ferrari carried on, but upon Alfa resuming control of its racing efforts again in 1937, Ferrari decided to leave. Although contractual obligations prevented him from racing or designing cars for four years, World War II intervened in any case.
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