The Jeff Koons BMW Art Car was unveiled June 1st, 2010 at the Centre Pompidou in Paris, the same place Roy Lichtenstein first presented and signed his Art Car in 1977.
In the spirit of Calder, Stella, Lichtenstein, Warhol, BMW announced this year that the 17th Art Car created by Jeff Koons will race where the first rolling pieces of art by legendary artists raced – at the 24 Hours of Le Mans in France on June 12-13, 2010. Koons’ canvas is a BMW M3 GT2, which was homologated to compete at this year’s running of the world’s most famous endurance race.
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